WEB DESIGN FOR SERVICE BUSINESSES · CONTENT · LOCAL SEO
INSTALACIONES ECOAL
Instalaciones Ecoal offers a wide range of services, from plumbing and installations to climate control, water treatment and renewable energy solutions.
The aim was to present them clearly, highlight Silvio’s experience and previous work, and turn the website into a tool for attracting new clients and helping his business grow.
A straightforward, easy-to-navigate website where each service has its own space, while completed projects showcase the quality and range of work Ecoal can provide.
THE CHALLENGE
The main challenge was organising a very broad range of services without making the website feel confusing. Each service needed to be easy to find and understand, while still forming part of a coherent whole.
It was also important to showcase Silvio’s real projects. In a business like this, showing the work you have actually done is one of the best ways to build trust. The whole website also needed to be structured to reach people in the Marina Alta who were actively searching for those services.
THE DEVELOPMENT
The project started by organising all the information and defining a structure that gave each service its own space without losing clarity. From there, I developed the content and individual pages with both the person looking for a specific solution and local search visibility in mind.
The visual side also played an important role. We selected and organised images of real projects to show the work Silvio does every day and build trust through his own work.
As the project progressed, we reviewed and refined the content until the website clearly reflected everything Instalaciones Ecoal has to offer.
THE RESULT
A complete, easy-to-navigate website where Instalaciones Ecoal’s services are clearly presented and its completed projects demonstrate the experience behind the business.
A website designed to build trust, make it easy to get in touch and help Silvio attract new clients in the Marina Alta.

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